Guoxiu Fan. An Analysis of the Problems in Managing the "Guichuideng" IP and Thoughts on Optimization Strategies: A Case Study of the Transition from Online Literature to Film and Television Formats. ijssh [Internet]. 2024 Dec. 31 [cited 2026 Apr. 15];9(1):114-23. Available from: http://ijssh.ielas.org/index.php/ijssh/article/view/109